First-time buyer property demand falls
Original Article Summary
The number of first-time buyers looking to buy a new build property has declined by 10% over the last four years, research from new homes website newhomesforsale.co.uk has found. In 2021 68% of buyer enquiries were from first-time buyers, while this dropped to 61% in 2025. Vernon Pethard, founder and director of newhomesforsale.co.uk, said: “This […] The post First-time buyer property demand falls appeared first on PropertyWire.
PropMatch Curated Analysis
First-time buyer demand for new builds dropped 10% over four years (68% to 61% of enquiries), with total enquiries falling from 383,000 to 228,000, highlighting market cooling and policy gaps.
Investor Relevance
Critical for developers and BTR operators as reduced first-time buyer demand affects exit strategies, pricing expectations, and development viability. Also signals potential rental demand growth as homeownership becomes less accessible.
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